-- More than time --

A Legacy

On Your Wrist

-- CURATED FOR YOU --

New Arrivals

New

Alberto • Classic Series

The Sovereign

Hand-crafted Swiss movement with a sapphire crystal dial and genuine leather strap.

Trending

Alberto • Heritage Line

The Monarch

Precision automatic calibre with a 72-hour power reserve and exhibition caseback.

Limited

Alberto • Prestige

The Luminary

18K rose gold bezel with moonphase complication and Milanese bracelet.

Exclusive

Alberto • Elite Edition

The Grandeur

Tourbillon movement wrapped in a titanium case with a midnight-blue sunburst dial.

-- CRAFTED WITH PRECISION --

Technology

At Alberto Clocks, every timepiece is a masterclass in horological engineering. We combine centuries-old Swiss watchmaking traditions with cutting-edge innovations — from precision tourbillon escapements to eco-conscious solar movements. Each watch undergoes over 200 hours of hand-assembly and rigorous quality testing before it reaches your wrist, ensuring a legacy of unparalleled accuracy and elegance.

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Vintage Movement

Our vintage movement collection celebrates the golden era of mechanical watchmaking. Each calibre is hand-finished using traditional Geneva Stripes and perlage techniques, honoring over a century of Swiss horological heritage. These movements are not simply instruments of timekeeping — they are kinetic sculptures, wound by the motion of your wrist.

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Luxury Craftsmanship

True luxury is born from the hands of a master artisan. Our atelier employs third-generation watchmakers who dedicate thousands of hours each year to perfecting cases, dials, and complications. From hand-engraved casebacks to guilloche dials crafted on antique rose engines, every detail reflects our unwavering commitment to luxury craftsmanship.

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Smart Integration

Alberto Clocks seamlessly bridges the analog tradition with the digital age. Our smart-integrated timepieces feature discreet health and connectivity modules engineered to disappear within a classic case — so you never have to choose between timeless style and modern convenience. Precision Swiss horology meets 21st-century innovation.

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Tourbillon Precision

The tourbillon — watchmaking's most revered complication — is at the heart of our Prestige and Elite collections. Engineered to counteract gravity's effect on the escapement, our in-house tourbillon calibres achieve accuracy within ±1 second per day. Each cage is assembled by a single master watchmaker over a period of 60 to 80 hours.

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Eco-Drive Innovation

Our Eco-Drive collection powers the future of sustainable luxury watchmaking. Using advanced photovoltaic cells hidden beneath the dial, these timepieces convert any light source into continuous energy — eliminating battery waste entirely. Responsible luxury means creating beauty that respects both the wearer and the world.

-- OUR STORY --

About Alberto

Est. 1987

-- WHO WE ARE --

A Legacy Forged in Precision

Alberto Clocks was born from a singular obsession: the relentless pursuit of perfection. Founded in 1987 by Alberto Reyes in the heart of Geneva, Switzerland, our atelier began as a small workshop dedicated to restoring vintage Swiss movements. Alberto's vision — to merge old-world horological artistry with modern engineering — quickly garnered the attention of discerning collectors across Europe and beyond.

Today, Alberto Clocks stands as one of the world's most respected independent luxury watchmakers. With over 120,000 handcrafted timepieces delivered to collectors in 58 countries, and 14 prestigious international horology awards to our name, we continue to honor Alberto's founding promise: that every watch we create must tell more than just the time — it must tell a story.

37+ Years of Craft
120K+ Timepieces Sold
58 Countries Served
14 Global Awards

-- WHAT DRIVES US --

Our Core Values

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Timeless Craftsmanship

Every Alberto timepiece is hand-assembled by our Geneva-trained craftsmen, each with over a decade of expertise. We preserve techniques that date back generations — from hand-beveling bridges to fitting rubies by eye — because we believe the soul of a watch lives in its finishing.

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Swiss Precision

Switzerland's watchmaking capital flows through our DNA. Our movements are regulated using COSC-certified standards and assembled in our own dust-free ateliers to tolerances measured in microns. Swiss precision is not a marketing claim for Alberto — it is the fundamental standard every watch must meet before it leaves our workshop.

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Ethical Sourcing

We believe luxury should never come at the cost of conscience. Our gold and gemstones are sourced exclusively from certified conflict-free suppliers, and our leather straps use only full-grain hides from farms meeting the highest European animal welfare standards. We are proud members of the Responsible Jewellery Council.

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Heritage Design

Our design philosophy is rooted in the great eras of horological history — Art Deco elegance, mid-century minimalism, and Victorian opulence — reinterpreted through a modern lens. Every dial, hands, and case silhouette is drawn by hand before it is ever touched by a machine, ensuring that heritage and originality are never compromised.

-- THE PEOPLE BEHIND THE DIAL --

Meet Our Founders

AR

Alberto Reyes

Founder & Master Horologist

A self-taught watchmaker who spent his formative years at the Ecole d'Horlogerie de Genève, Alberto Reyes founded Alberto Clocks with nothing but a bench, a loupe, and an obsession with mechanical perfection. His tourbillon designs have been exhibited at Baselworld and have earned two Grand Prix d'Horlogerie de Genève nominations.

MR

Margot Reyes

Co-Founder & Creative Director

Margot Reyes is the aesthetic soul of Alberto Clocks. A graduate of the Royal College of Art in London, she directs every facet of the brand's visual identity — from dial color palettes to boutique interior architecture. Her award-winning designs have graced the pages of Vogue, Robb Report, and Wallpaper* magazine.

LV

Luca Verdi

Head of Movement Engineering

Luca Verdi joined Alberto Clocks after a distinguished career at a leading Swiss manufacture in Le Locle. With 22 patents in escapement design and micro-rotor engineering, Luca leads a team of 18 specialist engineers who push the boundaries of mechanical watchmaking innovation — developing movements that are both technically superior and visually breathtaking.

-- CONCIERGE & ATELIER --

Contact Alberto

Experience the Alberto Clocks difference in person. Reserve a private consultation at our Geneva flagship atelier and let our master horologists guide you through our exclusive collections, bespoke commission services, and heritage restoration programs.

Flagship Atelier

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Address

Rue du Rhône 42, 1204 Genève,
Switzerland

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Direct Concierge

+41 22 819 9000

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Electronic Inquiries

concierge@albertoclocks.ch

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Private Viewing Hours

Monday – Saturday: 10:00 – 19:00 CET
Sunday: Exclusive Private Bookings

★ VIP Horology Concierge

Every consultation includes a private champagne reception and one-on-one time with an Alberto master watchmaker.

Reserve a Consultation